Inspired by the Japanese art of hair care, the Shu Uemura Izumi Tonic Strengthening Shampoo System delivers an elevated cleansing ritual.
Infused with the time-honored benefits of rice water, this luxurious shampoo is crafted to thoroughly cleanse, fortify, and rejuvenate hair from the scalp down.
Utilizing advanced Izumi Tonic technology, it enhances resilience, imparting a noticeable shine and boosting hair’s vitality and health.
More than a simple cleanser, it is a treatment that infuses strands with renewed strength and lasting beauty.
Key Actives:
Powered by the signature Rice Water Complex, it delivers amino acids and essential vitamins to reinforce hair fiber.
Ceramides work to restore and protect while glycerin provides deep moisture, helping hair retain essential hydration.
The sulfate-free formula offers a gentle yet effective cleanse, suitable even for delicate hair.
Texture & Suitability:
This shampoo features a creamy, indulgent texture that generates a dense, velvety lather upon contact with water.
It is ideal for all hair types, particularly those that are weak, brittle, or susceptible to breakage.
Who is it for?
Perfect for anyone seeking to reinforce hair while indulging in a refined care routine.
Especially recommended for fine, fragile, or compromised hair in need of enhanced strength and resilience.
Recommended Pairings:
For optimal results, combine with Shu Uemura’s Izumi Tonic Strengthening Conditioner and Izumi Tonic Hair Serum.
For deep, intensive nourishment, use the Izumi Tonic Mask as a weekly strengthening treatment.
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